Windscape®: Winds of Change
Video CampaignWindscape®: Winds of Change
A Campaign created as a teaser campaign for the new product Skyline® Windscape™. These were launched monthly to the internal Skyline® dealers to create a buzz around the launch. Each one of the videos showed a small portion of the actual product without giving away what it was. Every week we had dealers calling and emailing in with what they thought the product was and what part was shown. It was wildly successful and really created mystery and intrigue around a very cool product.